I’ve an exciting announcement to make, one that I’ve been trying to keep under my hats for ages but it’s finally time to spill the beans. Say hello to my new sponsor TRIBE!

If you’ve been following Bikes n’ Stuff for any amount of time you’ll know that food is really important to me. As a committed cyclist with a pretty non-stop lifestyle I need to consume a decent amount of calories from carbs, protein and fat to keep myself energised throughout workouts and training rides and this is where convenient, nutritious, portable products really come into their own.



Equally, post exercise I need to replace what I’ve burnt to ensure that I recover as quickly as I can so that I can get on with more training as soon as possible. Plus, you know, all the exercise just makes me hungry.

I’ve never been one to worry about using sports nutrition products when needed but I’ve always preferred natural products and ‘real food’ over heavily processed items packed with peculiar ingredients, mainly because of the frequency with which I feel the need to use such snacks whilst riding. Whilst it is possible to make your own products or pack a handful of nuts, I am never organised enough for the former and don’t like juggling zippy bags full of loose seeds or dried fruit whilst I’m riding. So I save trail mix for adventures and mountain biking and it’s bananas and bars every time on the road bike and at races.

A Match Made In Heaven


Partnering with TRIBE is a total dream for me. The brand is eco friendly, dispatching all their products direct to the consumer using a carbon neutral delivery service and no middle man.



The products themselves are truly delicious, think Cacao and Orange, Goji Berry and Coconut and  Peanut Butter and Banana. I’ve not yet found one I don’t love. And the real boon for me is that theyre 100% natural so if you’re eating a bar you’re still eating ‘real food.’ The products are packed with macro and micro nutrients meaning that you’ll get an optimum blend of carbs and protein as well as essential vitamins and minerals.

The other big sell is that they’re vegan. I’m vegetarian myself but I’m more and more leaning towards veganism (just because I love animals so much) so I prefer not to eat dairy when I don’t need to (I know no one needs to eat dairy but I’m just not sure I want to go the whole hog and never eat cheese ever again just yet).


How it works


Tribe run a subscription service where you can sign up to have a Tribe Pack of six products delivered either weekly, fortnightly or monthly. You can choose the types of products you want as well as the flavours so you know you’ve got your needs covered every time you receive a delivery. You can also just buy one-off packs of products if you don’t want to commit to things long term, though I’ve got to say, it’s so nice having one less thing to worry and it’s always a treat when your new stash arrives.


Fuelled by Tribe


I’m going to be doing all manner of fun things with Tribe over the next few months and giving you guys the chance to get involved too with bike rides you can join, giveaways to win and some fun challenges that I hope you’ll help me conquer.



This is going to be another busy year for me and I’ll be announcing many of my plans very shortly so make sure you check back over the next couple of weeks as I make public many of the exciting trips, races and adventure I’ve got coming up. In the meantime, if you’d like to ask me anything about Tribe or nutrition on or off the bike please leave your questions in the comments, I love hearing from you guys.

If you’d like to try Tribe use my code JULIETELLIOTT to get a whole box of products sent directly to you for just £1.


Comments (2)

Leave a comment

Your email address will not be published. Required fields are marked *